ADEO Dev x Data x PMS 2024

A few months ago, ADEO Omnicommerce leader has designed a new organization with the will to better align the Business Units on the business processes, objectives and tools.
This has impacted CCDP platform, regarding its "Business" practice : part of the jobs have migrated to Omnicommerce teams, and the CCDP business teams now need to reposition their action on product management, focused on its business aspects : discovery, design, marketing and outcomes delivery. This transition is a real journey, with different steps.
This is a major change for the CCDP platform, that unlocks many opportunities.
2 Digital Domain Leaders, Cécile and Sylvain, have experienced the switch from the Digital to the Business practice during the past months and are pleased to share with the summit attendees their first takeaways and projections for the future of Product Management in ADEO. Stéphane Lebas, CCDP's Business Platform Leader will also share some perspectives with us during the talk.